BRABAR - Meet our Founder


"Starting BRABAR was a compilation of aha moments related to the bra shopping experience with my teenage daughter, when I started shopping with her it made me look at the intimate apparel category from a different point of view. We were looking for bra sizes and styles that were not readily available in any store, I knew what to buy for her, and I still couldn't find it.”

- Wendy Herman founder of BRABAR 

armed with 20+ years of Intimate Apparel experience



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