Empowering teen girls to feel confident and comfortable in their own skin

At BRABAR, we're on a mission to redefine comfort and support in the world of bras, especially for teen girls and beyond. Our founder, Wendy Herman, embarked on this journey after experiencing firsthand the frustration of finding bras that met her daughter's needs. Drawing on her fashion industry expertise in intimates , Wendy established BRABAR with a singular goal: empowering teen girls to feel confident and comfortable in their own skin.

We understand the unique challenges that come with adolescence—body changes, societal pressures, and the quest for self-confidence. For girls with fuller busts, these challenges can be particularly daunting. That's why BRABAR offers a range of styles that prioritize both comfort and support, regardless of cup size. From soft, breathable fabrics to seamless designs, our bras and bralettes provide the support you need without sacrificing style or comfort.

But we don't stop there. We believe that finding the right bra size shouldn't be a daunting task. That's why we introduced the EZ-fit method, a universal sizing system that empowers girls to measure themselves and find bras that fit perfectly. By equipping girls with this knowledge, we're building confidence from the ground up.

Our commitment to empowerment extends beyond our customers. We recognize the challenges faced by girls in crisis—poverty, homelessness, or other difficult situations. That's why we've partnered with organizations like I Support The Girls, donating one bra for every bra sold. Through this initiative, we're not just providing clothing; we're helping girls maintain their dignity during challenging times.

So, what sets BRABAR apart? It's our dedication to comfort, support, and empowerment. Whether you're reaching for our Soft Strapless Bra Top, our Day Bra With Back Closure, or our Cami Bra Top, you'll experience the same commitment to quality and innovation. Join us in the BRABAR movement and discover the comfort and confidence that comes with a well-fitted bra.